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U.S. Sugar Deploys Autonomous Deere Fleet Across 255,000 Acres
U.S. Sugar has now deployed a fleet of autonomous John Deere tractors across roughly 255,000 acres in Florida, marking one of the largest real-world autonomous farming operations seen in North America to date. Read More
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CNH Finds a Bright Spot With Three Red Dot Design Wins
The Red Dot wins signal that CNH is continuing to invest in machine usability, operator experience, and brand differentiation even during a downturn. (Pictured: CNH’s Steyr Cervus CVT at Agritechnica 2025) Read More
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The Rise and Fall of Monarch Tractor
A new brand has to deliver something that works immediately and consistently in the field, not just something that looks good in a demo. (Monarch’s MK-V) Read More
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How CabTech is Bringing New Connection to Old Iron
Developed by the Herbert family in Iowa, CabTech is a retrofit kit designed to bring modern functionality into older tractors without changing what makes them valuable. (Photo: CabTech) Read More
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How AGCO Is Rewriting the Rules on Service and Sales in America
AgRevolution is still early in its development, but it offers a clear signal that the traditional model is not the only way forward. (Photo: AGCO) Read More
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CLAAS Builds Momentum in North America with Dakota Expansion
If CLAAS can back up its machines with reliable dealer support in regions like this, it removes one of the biggest barriers to growth in the U.S. market. Read More
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Everything Is Getting Automated, But Not Everyone Is Buying It
There is strong momentum behind automation, with manufacturers investing heavily in autonomous capability and advanced systems. Read More
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John Deere’s Ethanol-Powered Tractor Could Change How Farmers Fuel Their Operations
For the first time in a long time, the idea of running a farm on what you grow does not feel like a throwback, but a real possibility. (Photo: screenshot from RealAgriculture video embedded below) Read More
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Polaris Expands Enclosed Cab Ranger Lineup for Farm Work
The new Ranger models feature factory-installed enclosed cab systems with fixed glass windshields and sealed doors to help keep out dust, rain, snow, and wind. (Photo: Polaris) Read More
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Massey Ferguson Double Baler Recognized as One of This Year’s Top Ag Innovations
While small square balers have been a staple on farms for decades, the SB.1436DB shows that new engineering ideas can still dramatically improve efficiency in the field. (Photo: Massey Ferguson) Read More
